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Selling on Giants: The eCommerce Marketplace Podcast
Selling on Giants: The eCommerce Marketplace Show is dedicated to empowering entrepreneurs and businesses with the insights, strategies, and best practices needed to succeed across major eCommerce platforms such as Amazon, Walmart, Shopify, and WooCommerce. Our podcast covers a broad spectrum of eCommerce topics, including product sourcing, inventory management, pricing, advertising, customer service, and fulfillment. We focus on the latest trends and developments within the industry, featuring interviews with experts, successful sellers, and thought leaders who offer valuable insights and actionable tips. Our mission is to be a comprehensive resource for anyone looking to build a successful online business on these leading eCommerce marketplaces.
Selling on Giants: The eCommerce Marketplace Podcast
Latest Episodes
The $47.5 Million Idea Hiding in a Bottle of White Paint
What if your product isn’t the problem?What if your customers simply don’t see the problem the way you do?In this episode of Selling on Giants, Mr. Will explores why some products struggle to sell even when the produ...
Amazon Puts Ads on Autopilot, Adds Paid Review Requests & TikTok Takes Checkout
Amazon is turning advertising into an AI-powered operating system for the customer journey.In this October 5th episode, Mr. Will covers Amazon’s biggest unBoxed announcements, paid review campaigns, TikTok checkout, Walmart seller...
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Why eCommerce Brands Stall Despite Higher Ad Spend | Krista Karpan
Spending more on Meta ads while revenue stays flat? Krista Karpan, Co-Founder & CEO of Milked Media, explains why eCommerce brands plateau and how to diagnose it using MER, year-over-year data, and creative testing.Mr. Will and Kris...
Amazon Wants to Run Every Marketplace, AI Gets the Keys & Holiday Spending Hits $275B
Amazon is no longer trying to win only the sale. It wants to run the systems behind the entire commerce operation.In this September 29th episode, Mr. Will examines Amazon’s expansion beyond its marketplace, AI agents acting inside...
WD-40 Was Built for Missiles. You’re Trying to Sell to Everyone.
Most ecommerce brands do not have a traffic problem. They have a clarity problem.In this episode of Selling on Giants, Mr. Will breaks down why trying to sell to everyone weakens your Amazon positioning, confuses customers, and ma...
