Selling on Giants: The eCommerce Marketplace Podcast
Selling on Giants: The eCommerce Marketplace Show is dedicated to empowering entrepreneurs and businesses with the insights, strategies, and best practices needed to succeed across major eCommerce platforms such as Amazon, Walmart, Shopify, and WooCommerce. Our podcast covers a broad spectrum of eCommerce topics, including product sourcing, inventory management, pricing, advertising, customer service, and fulfillment. We focus on the latest trends and developments within the industry, featuring interviews with experts, successful sellers, and thought leaders who offer valuable insights and actionable tips. Our mission is to be a comprehensive resource for anyone looking to build a successful online business on these leading eCommerce marketplaces.
Selling on Giants: The eCommerce Marketplace Podcast
Amazon’s Star-Only Ratings Backfire, Walmart Courts Collectors, and TikTok Hits the Mall
In this August 5, 2025 edition of Selling on Giants – eCommerce News & Updates, Mr. Will unpacks a jam-packed week of platform shifts, seller pain points, and retail evolution, all delivered with the clarity and dry wit you’ve come to expect.
We start with Amazon’s controversial update to seller feedback: customers can now leave star-only ratings with no written explanation and no option for sellers to appeal. FBA sellers are already raising red flags about delivery issues being misattributed and the loss of transparency in how feedback affects account health. This change might improve average ratings on paper, but sellers are flying blind in real-time.
Then we pivot to Walmart’s surprising move into collectibles. At The National Sports Collectors Convention, Walmart debuted its marketplace strategy for trading cards and memorabilia, featuring top sellers like Dave & Adam’s and Goldin. It’s a clear signal Walmart is curating verticals, not just expanding SKUs.
Back on Amazon, Handmade sellers are suffering major traffic losses after a silent backend category reclassification blitz. Listings are being miscategorized with no warning, killing visibility overnight. Mr. Will breaks down how to identify if you're affected and how to work around Seller Support’s automated dead ends.
Other highlights:
- Amazon’s new Return Reduction Recommendations tool now lives inside Voice of Customer
- Q2 earnings show ad revenue up 22% to $15.7B while retail growth stagnates
- TikTok’s viral videos are now streaming in malls via a Rockbot + Westfield partnership
- Walmart’s Trust and Safety overhaul tightens seller scrutiny with AI and stricter onboarding
- Holiday prep starts now: WFS deadlines, listing audits, and deal submission windows
- The “eCommerce disruption era” is officially over—omnichannel is the new default
- Grainger proves B2B buyers demand digital convenience too
- Kroger merges KPM and 84.51° to strengthen retail media attribution
This week’s takeaway? Retail isn’t dying, it’s evolving. Sellers who adapt to blurred channels, smarter compliance, and platform-native content will be the ones who win in Q4 and beyond.
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